Engineering Happiness for

happiness engineer
My interpretation of a happiness engineer turned out a bit horror film-esque.

I am more than excited to say that I’ve accepted an offer from Matt Mullenweg – founder of WordPress – to join Automattic as a full time Happiness Engineer, beginning at the end of November.

With just a shade over 200 employees, Automattic’s network gets more monthly unique visitors than,, and It’s not too far behind Facebook either… They support some of the biggest names on the web, like CNN, TechCrunch, and TED, and get about 19% of the world’s web traffic.

‘Based’ in San Francisco, almost everybody works remotely – from locations around the world. I’m the only employee north of Manchester, which is pretty awesome in of itself. From what I’ve seen, they have an amazing culture with some incredibly smart, and talented people. I’m pretty blown away at the chance to be part of it all.

All that said, it’s been great working with Amor Group, – where I started out 9 years ago as a fresh-faced, terrified schoolie. They’ve been good to me over the years, and I’m particularly proud of what we’ve managed to achieve with their digital communications. I wish them all the best as they go forward as part of Lockheed Martin, but it’s time for me to bow out.

I’ll leave you with this, the Automattic creed:

I will never stop learning. I won’t just work on things that are assigned to me. I know there’s no such thing as a status quo. I will build our business sustainably through passionate and loyal customers. I will never pass up an opportunity to help out a colleague, and I’ll remember the days before I knew everything. I am more motivated by impact than money, and I know that Open Source is one of the most powerful ideas of our generation. I will communicate as much as possible, because it’s the oxygen of a distributed company. I am in a marathon, not a sprint, and no matter how far away the goal is, the only way to get there is by putting one foot in front of another every day. Given time, there is no problem that’s insurmountable.